It was announced today that Sir Ian McKellen would return to the West End in The Chichester Festival Theatre's production of Shakespeare's King Lear for a limited run of 100 performances this July at the Duke Of York's Theatre.
When tickets went on sale today at midday, the Ambassador Theatre Group's online ticketing system failed to cope with demand of rock star proportions as thousands of fans clamoured to grab tickets for the acclaimed production.
Within moments the system started to experience difficulties with clients posting to Twitter that after queuing for an hour they had been booted back to the start of the queue.
@kinglearwestend @ATGTICKETS waited an hour in the queue then get this message? Don’t mind a queue but do mine getting through the queue to get kicked out... #KingLear pic.twitter.com/g9WPcSXu1U
— Lucy Ellis (@Lucyyal) February 8, 2018
Meanwhile ATG posted the following message on its Twitter feed.
We are aware some customers have been experiencing issues booking tickets for @kinglearwestend due to a high volume of interest. We appreciate your patience as we work to resolve this issue as soon as possible.
— ATG (@ATGTICKETS) February 8, 2018
Having just tested the online system (6.30pm) everything seems to be back to normal but demand for tickets seems to be ongoing.
This production is notable as it sees Sir Ian return to the theatre where he made his West End debut.
BOOK TICKETS FOR KING LEAR
Douglas Mayo has had a life long love affair with musical theatre. He has authored several books on publicity and marketing for amateur theatre groups. He is in the process of developing a musical based on his original story concept.
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