Rifko Theatre Company's Frankie Goes To Bollywood has announced a West End transfer to the Southbank Centre, London.

Photo: Rick Lakos

Rifko Theatre Company has announced that Frankie Goes to Bollywood is to transfer to London's Southbank Centre's Queen Elizabeth Hall following its current season at the Watford Palace Theatre.

The new musical will run at the Southbank Centre from 31 July - 16 August 2024.

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Rifco Theatre is known for celebrating and reflecting contemporary British Asian experiences; producing authentic, though-provoking and very vibrant live shows of scale. This is their most spectacular and ambitious musical to date.

The show follows main character Frankie who is suddenly immersed in the world of Bollywood stardom; it celebrates the big, bold, romantic all-singing-all-dancing tale of heroes and villains, and the breath-taking spectacle that is Bollywood. In many ways the show is a love letter to Bollywood, but it also shines a light on the darker undercurrent of the industry and what is expected of young South Asian women to make it to the top.

The show takes inspiration from true stories of Brits in Bollywood (including writer and Artistic Director of Rifco, Pravesh Kumar's own experience of the industry) and explores the industry's influence on society's views of women, both in India and the UK, where there are 4 million South Asian residents.